A sensorial journey to Murano, discovering the process of elevating fragrance to art. In this new Louis Vuitton Parfums campaign, produced by C41 and directed by our talent Van Khokhlov, glass master Simone Cenedese drives us through the Venetian lagoon. Portraying the encounter between Jacques Cavallier Belletrud’s nose in Grasse and Frank Gehry’s eye in Los Angeles, transformed into a unique symphony thanks to the hand and glass of Murano.
Les Extraits Murano Art Edition
Client: Louis Vuitton
Art Director: Beatriz Lamaca
Art Buyer: Cynthia Van Moer
Produced by C41
Exectutive Producer: Barbara Guieu
Director: Van Khokhlov
Photographer: Christophe Coënon
Producer: Irene Rei
Production Manager: Marco Agnesi
Set Designer: Lorenzo Dispensa
Set Designer: Michela Natella
Stylist: Yaya Zeng
Mua: Roberta Galesso
DOP: Giulio Melani, Marco De Pasquale
Focus Puller: Fabio Cazzato, Nicolas De Luigi
Gaffer: Filippo Ficozzi
Sound Engineer: Edoardo Bianchi
Venice Fixer: Tommaso Dabalà
Editor: Luca Scarpellini
Grading: Daniel Pallucca, Leonardo Mareso
Music: Simone Merli
Sound Mix: Smider